OAC CineBox Used by Google and UNICEF to Bring World Cup Finals to Africa
http://www.youtube.com/watch?v=ki2SpoaK7YE
As the World Cup Finals approach, it's hard to imagine a place that has not yet been infected with FIFA Fever. Even in the most remote villages in the most distant corners of the world, locals keep score while honking their vuvuzelas in support of their favorite team.
It is of course no small feat to bring the World Cup games to football fans in locations with limited access to television and the Internet. Over the past few months Open Air Cinema has been working with several partners to assist in bringing the FIFA World Cup to remote African villages. In the video above you can see how UNICEF has used Open Air Screens to broadcast live football to football fans in Zambia. These screenings combined with journalism workshops for local youth will open windows to the world for thousands who normally do not have access to international media. Over the next week we will follow UNICEF as they set their inflatable screens up in the sands of Zambia and light up the desert sky with their CineBox projection system.
We will also be taking you to the eastern coast of Africa to follow our own Stuart Farmer (Founder of Open Air Cinema) as he continues his work with Google and the Field of Dreams to screen the World Cup Finals in villages along the coast of Kenya.
Stay tuned to the Open Air Cinema blog to hear more about these exciting programs!